One of the most striking examples I’ve seen of retrofuturist design is the present version Volkswagen Beetle. It simply ‘brings the emotional ‘iconic user connect’ back into our evolving cultural and aesthetic sensiblities using current state of technology’.
Many argue that the comeback version of the VW Beetle is ‘quasi plagiarism and that it insults the intelligence of the consumer’ or that it is merely a fad. And that one should not dilute the idea of ‘serious innovation’ by resorting to gimmicks like these.
Innovation is difficult to define – it perhaps even defies definition. We may be better off not even trying to. Can innovation be taught? Short answer, no. Can wisdom be bought? DITTO.
Courses in innovation are being created without any focus on the human being. Today’s innovation bandwagon focuses on philosophy, methodology, tools and what not. I ask a simple question. “Do you not need something more than education and training to be a musician”. Basically, can anybody become a musician or does s/he have to be one in the first place? If I simply teach musical notation after which you practice strumming for 6 hours a day, can you become a guitarist OR do you have to be a musician before I brush you up?
Are there some intrinsic traits or talents or experiences that are prerequisites for innovation?